2007 will be remembered as a record-breaking year for Italian wine on the U.S. market. A total 2.3 million hectoliters were exported for a total worth of 1.13 billion dollars, and a large jump ahead of the main competitors, France and Australia. In 2007, Italy exported double the quantity of its French rivals and 400,000 hectoliters more than Australia.
“The most interesting aspect” – declared Jacopo Biondi Santi, Chairman of the Italian Wine & Food Institute – “is that Italy closed out 2007 with an increase of 9% in quantity and value, while Australia registered a decrease in quantity of 3.5% and only a slight increase in value of 3.2%. An even more significant fact, if it is taken into consideration that Italy had more difficulties to confront than Australia, above all, because of the strength of the euro over the dollar, which has reduced the competitiveness of Italian producers”.
Monday, March 3, 2008
Subscribe to:
Post Comments (Atom)
No comments:
Post a Comment